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LVMH : A virtual luxury?

A virtual reality annual report has flaws, but is worth watching

Daimler : Back to the future in search

Daimler's media site offers Boolean operators to improve search results.

Home Depot : Showing sustainability at store level

A simple interactive tool puts the US retailer’s sustainability programme in an appropriate context.

SAP : Transparency though Glassdoor, but presented opaquely

SAP is embracing Glassdoor as a channel through which to engage with employees and respond to criticism. But oddly it seems reluctant to shout about it.  

BBC : Design disturbs a story

An article's intrusive design makes it hard to read.

KFC : Not catering for journalists

KFC’s response to its chicken supply problems in the UK has been admired – at least for customers. But it has not put much on the menu for the media.  

Bill & Melinda Gates Foundation : Answering tough questions

A blog-format annual letter is used to tackle contentious issues head on in a detailed yet visually and editorially engaging way.

Intel : Initial confusion

Using abbreviations for job locations risks being lost in translation.

BNY Mellon : Hamilton the quiz

BNY Mellon uses a simple quiz to test people on its founder.