Our thinking
Insights to help you improve your corporate digital channels
In this section, we bring you our latest interviews, analysis and recaps from Bowen Craggs Club events - designed to help corporate digital leaders stay informed, inspired and one step ahead.
We cover what matters: the trends shaping communications, the challenges corporate digital teams are tackling right now and the ideas behind the world’s most effective strategies and best practices.
Whether you’re deep in delivery or shaping digital policy at the top, this is where insight meets real-world relevance.
What the best digital annual reports get right
The annual report is one of your company's most powerful weapons for cutting through in AI search – if it's presented effectively online. Here's eight examples of innovative, engaging – and AI search optimised – digital annual reports.
Explore our thinking
Latest articles
Read our latest articles highlighting trends and best practices from the world of corporate digital communications
Challenges
Discover the challenges that corporate digital communicators face and how to address them
Our research
Find out more about our dedicated research project and request our latest reports
Leadership insights
Key questions about digital channels facing senior corporate communications leaders
Focus on accessibility
The Bosch model for coporate digital impact
Lukas Preuß, Digital Communications Manager at Bosch, joins Scott Payton and Jonathan Holt to talk through the thinking and techniques behind Bosch's phenomenal rise up the Corporate Digital Communications Index from mid-list to joint number one. Find out how Lukas and the team map out and execute continuous improvements; how they select and hone the rich stories that appear on bosch.com; Lukas's views on the looming changes ahead for all digital comms teams; and more...
Secrets of Corporate Digital Leadership
Seven proven strategies used by the world's top digital teams to drive measurable impact.
