Why Bowen Craggs?
Our goal is to help our clients achieve excellence in corporate digital communications, realizing the full value it has to offer their organizations
Bowen Craggs helps companies to make the most of their corporate digital communication channels. We do not build websites and our clients prize the independence of our advice.
We define excellence in corporate digital communications as: Hitting your communication goals and the goals of your visitors, through the effective use of online channels.
There are many challenges to achieving excellence but we believe they can be overcome by developing a support network of your peers and implementing a system of continuous improvement. With this in mind we believe there are three reasons to choose Bowen Craggs.
1. The Bowen Craggs Club
The Bowen Craggs Club is an exclusive network for online corporate communications professionals, aimed at companies who believe in the need for world-leading corporate digital communications.
2. Our data and the insights it powers
Decisions and actions should be based on great data, but this is not easy to find in the corporate digital world.
Bowen Craggs has not one, but two unique data sets that we leverage to support our international client base.
The Bowen Craggs Index is established as the most credible global ranking of large corporate online estates, packed with best practice examples of effective digital communication from hundreds of organizations.
Our visitor research has been refined to meet the needs of corporate communicators over the last 14 years. Nearly a million standardised survey responses provides unrivalled insights into how visitor needs are evolving and where our clients performance differs from industry standards on issues like NPS, ease of use and goal achievement.
3. Our consultants
Our team of senior consultants have been advising companies on corporate digital communications for nearly 20 years. We come from a range of disciplines and backgrounds relevant for corporate digital communications – business journalists, website editors, corporate web managers and agency professionals. Our team understands the challenges of managing a complex corporate web estate. See ‘Our thinking’ for our latest insights.