BC Tips

Best (and worst) practice ‘snapshots’ from around the web, apps and social media, with our unique evaluation of their significance and value to online professionals working in corporate communications

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Showing 1 - 9 of 1062 items

ASML : Communicating complex technology

A Dutch semiconductor company’s educational feature serves visitors and reinforces the company’s reputation for expertise and innovation.

Verizon : Blockchain for corporate digital communications

Verizon is using blockchain’s secure ledger technology to ensure the authenticity of company press releases.

AMD : Prominent and plentiful performance data

The US semiconductor maker's corporate site provides easy to find and comprehensive social, environmental and financial reporting information.

Iceland : Tales of the dark ages

Privately-owned UK frozen food retailer presents the current management team’s unvarnished view of a contentious period in its history.

Tesla : Innovative infographics

Eye-catching video and animation to demonstrate products could also have uses for corporate information.

Target : Enriching job descriptions

The US retailer’s online job descriptions have engaging supplementary videos and links to other useful material for jobseekers.

GSK : Addressing jobseekers’ Covid concerns

The pharmaceutical giant complements its Covid hub with a page to attract job applicants during the pandemic.

Goldman Sachs : Daily videos highlight people and trends

The US investment bank proves that online videos don’t need high production values to effectively convey knowledge and expertise.

Nike : Presenting sustainability targets online

A colour-coded targets summary helps visitors see at a glance whether the company is on track with its sustainability goals.