BC Tips

Best (and worst) practice ‘snapshots’ from around the web, apps and social media, with our unique evaluation of their significance and value to online professionals working in corporate communications

Search tips


Showing 1 - 9 of 1024 items

PepsiCo : Glossary of CSR policies and positions

The US food and beverage company provides an A-Z guide to its activities and views relating to a wide range of social, environmental and governance issues.

Facebook : Hacking the FAQ

The social networking giant uses named authors to build credibility.

United Nations : An over-abundance of icons

Substituting navigation for icons leads to a confusing user experience

Cisco Systems : Putting trust in technology

An online ‘Trust Center’ confronts doubts about the technology sector in a pitch to customers.

Abbott Laboratories : A useful expert-finder for journalists

The US healthcare company provides a comprehensive directory for media professionals seeking specialists to interview.

Novartis : Media-friendly financial results round-tables

Senior executives at the Swiss pharmaceutical giant discuss the company’s quarterly financial results in brief, informal videos aimed at journalists.

RBS : A clever approach to supporting stories

An interesting new approach to integrating rich media without distracting from core copy on the UK banks Black History Month blog posts.

Boeing : Confronting an issue comprehensively

Hub on corporate site offers a wealth of resources about the 737 MAX and the issues surrounding it.

T-Mobile US : A useful route-finder for prospective employees

The US mobile network operator provides a simple but useful tool to help jobseekers check their journey to work.