Fad or innovation?
I’ve been looking at Google Earth ‘mash-ups’ – maps combined with satellite images. The ultra-respectable Foreign and Commonwealth Office in the UK, and the Swissly-solid pharmaceutical group Novartis, have both launched them on their sites. The FCO to show off what it is doing round the world, Novartis to point to its offices (you can even get a lovely view of office roofs). As these just fads? Quite possibly, but that does not mean they worthless – I’ve written a column about this in our latest newsletter.
Posted on August 08, 2008 16:55 by David Bowen | 0 comments
You need to be logged in to comment.