Issue 240

When fashion is the default mode

Websites that look and function like apps and social media channels are the trend for 2012, but are they the future of online communications, Scott Payton asks.

Best practice from JP Morgan Chase, Research In Motion, T. Rowe Price, and Foster + Partners

JP Morgan Chase : Burying losses
Control of company messages is ceded to the media.
Research In Motion : Searching blindfold
An accurate internal search mechanism is negated by poor presentation and missing features..
T. Rowe Price : Rewriting history
A novel use of Facebook's Timeline feature sets up strong integration with the corporate site.
Foster + Partners : Building confusion
An attempt at a branded heading subverts its descriptive sense.

BC Tip: Captivating an audience

A world of compelling new content to explore. more...

BC Tip: Hiding its gorilla

Internal search is no help finding a most-watched commercial. more...

Comment: How do you meet the website challenge?

Web managers confront common issues on their own diverse turfs, but our research into their site traffic reveals much about the collective response, Dan Drury says. more...