A ranking of the world's best online communicators

For the first time, starting in spring 2016, we will publish a ranking of the 25 best corporate online communicators in the world – the Bowen Craggs Index of Online Excellence. This ranking will be the most credible list of the large companies that are performing best online – taking into account all online comms channels – websites, mobile, social media, apps, etc.

At the same time, we are significantly expanding the database that underlies the Index, transforming it into a best practice engine for digital communicators. (The full database is accessible to subscribers and contains best practice from many more websites we have reviewed.)

Please see the sub-sections below for our analysis of the 2014 rankings. For more detail on the changes to the Bowen Craggs Index of Online Excellence, please see the ‘FAQ & methodology’ section below. 

In this section


Bowen Craggs’s latest ranking of online estates shows that few corporate giants really understand what the internet could be doing for them.

Interactive results table

The Index is not just one ranking but a consolidation of eight that assess different aspects of an online estate.

Key themes

What to do about mobile and social media.

Best & worst practice

Uncovering the treasures in the October 2014 Index, and those that are getting it wrong.

FAQ & methodology

How we measure the effectiveness of a corporate web presence.